Strategic Creative
Every communication, contact or appeal you send is a chance to deepen a donor’s connection to your organization and to inspire giving at their highest level. Yes, analytics are important, but great creative must come first to motivate giving that puts the numbers…
Special Programs
Need fresh ideas for your Acquisition Program? Looking for the most effective ways to renew your Lapsed Donors? Or maybe you need to maximize giving from your Middle and High Dollar Donors? New River Communications has an answer for every…
Analytics
New River Communications will help you leverage your data more effectively and provide a comprehensive view of performance, trends and growth opportunities. Our approach is designed to demonstrate a clear value added both from strategic consulting and financial
Multichannel
It’s not just a buzz word. It’s your critically important, coordinated strategic plan to communicate with donors where they are and in the way they prefer. Direct-mail, on-line, social media, phone, and more. Use these channels innovatively and watch your results spike. Or…
Our Work
Give us a call to see how we can help you!
- All
- Acquisition
- High Dollar
- Monthly Giving
- Our Work
- Renewal
Tell us where you want your fundraising to go.
We’ll help you get there.
Why Choose Us
Our Core Features
The Principals
We’ll bring our best creative and strategic ideas to bear on every aspect of our work with your charity or association. We’ll be involved, hands on, in the creation, writing, and production of every direct response marketing campaign. We will not hand your important work off to junior staff. When you hire our agency, you get us.
Strategic Creative
Numbers, metrics, and analysis are important and help drive strategy, but it takes bold, excellent, emotionally-charged creative to garner a donor’s attention. Our award-winning, results-oriented Strategic Creative approach will highlight your work in an unforgettable way that makes people care – and act.
Multichannel Solutions
In a world whizzing with new technologies and communications channels it’s essential to connect with donors on their terms. So direct response strategies must be formulated with all mediums – traditional mail, web advertising, email, social media, telemarketing, etc. – in mind. NRC delivers measurable, cost-effective results across every media channel.
Program Specialists
Leading non-profit organizations and associations have demonstrated that the “one agency does everything” model is not always in their best interest. While New River Communications is a full service agency, we welcome the opportunity to work with organizations on specific programs or projects.
We’re Collaborators with You
Each agency principal has been in your shoes, in your chair, on your side of the desk. While working internally at non-profits, we didn’t buy the “It’s our way or the highway!” attitude we got from some hot-shot agencies who came busting through our doors.
Award-Winning Appeals
The Direct Marketing Association of Washington DC (DMAW), one of the premiere associations in our industry, has consistently recognized our work, including awarding us with their prestigious “Big Idea” (best of show) prize.
Our Team
Can We Help You?

Jarem Hodge
How did you get into direct response fundraising? After graduating from The Art Institute of Fort Lauderdale as a graphic designer, I got my career started at a marketing and publications firm. After a few years I felt an absence of growth and achievement involved in the work. Around this time, I was Introduced to

Sean O’Neil
Nothing beats hearing a client tell you how New River has helped their cause above and beyond expectations. We have many long-term clients which I believe speaks volumes about our work and service.

Shaun Petersen
Seeing the impact of my work and knowing that, in some small way, I'm helping to make the world a better place.

Larry Montali
How did you get into direct response fundraising? Like many in this field, I took a circuitous route. An interest in writing and photography, and a soft spot in my heart for life’s underdogs, led me to journalism. But I wanted to have a more direct impact on addressing needs near and far, and I